JDBlogger Listener Page - Proven Video Solutions

to clarify and make simple a legal topic
allows a potential client to get to know you virtually and to start trusting you
demonstrates your understanding of legal topics to potential referral sources
gives you credibility as a mini-celebrity

cost of prosumer level equipment has come way down – you can create and equip a home studio for less than $2,000, including the camera and production software
video production companies will charge you between $250 and $1,000 per video
a sharp high school student can handle the video production end if you don’t want to DIY
you can use a webcam and Google Hangouts to record on a shoestring budget or to test the waters

brainstorm – put yourself in shoes of your potential client. What would you want to know?
website FAQ – make videos for each question
website analytics – what pages are site visitors visting?
YouTube channels – what are the most popular video topics in your niche in other cities
Google AdWords keyword suggestion tool
Google alerts
Quora.com
hashtags on Twitter, Google + or Facebook

Mistakes to avoid
practice advice (i.e., what to wear, what does hearing room look like, how does court security work, who will be in courtroom with me)
what is the difference between X & Y (i.e, what is the difference between Chapter 7 and Chapter 13)
why I did X in a recent case
winning strategies for XYZ case
recent developments in XYZ area of the law
tie practice area into a current event (i.e., what a Trump presidency would mean for bankruptcy filers)

“description” field in YouTube can be used to write a mini-blog post
spend time on headlines – see https://smartblogger.com/headline-hacks/ by Jon Morrow

Examples: